There’s definitely not a clear-cut and straight-forward process to putting together the perfect blog. This is a lesson I’ve learned over the past couple of months. The process includes a lot of stumbling around the Internet and doing your own research to figure it out! Before I launched that first blog post two months ago, I spent hours learning how to set up my site and make it aesthetically pleasing. With each blog post, I’ve noticed the process is getting easier and easier as I am spending less time “figuring it out”.
I am still quite new at this! But, here are a few extremely helpful features and facts I’ve discovered along the way:
Schedule Your Posts!
In my first few weeks of blogging, I had no idea scheduling blog posts was a possibility! WordPress provides each blogger with statistics about which times and days are better to post for audience engagement. And, when I saw the best times for me to post were times when I was either teaching or working my second job, I felt discouraged. I stumbled on the “scheduling” feature while writing a blog post, and it has been very helpful in allowing me to post during the times I would be unable to do so manually.
Keep it Short
This is a tip I’m still working on! We’re writers, and we have a lot to say. But, we have to keep in mind that the Internet is fast moving, and the next interesting thing is just a couple of clicks away! Keep your posts as concise as possible for your audience. People will engage more with your post if you make it a comprehensive quick read. Separate your ideas into short paragraphs or lists with some space between them; it is easier to read short paragraphs or lists than one long chunky post. And, if you feel like you’re having to cut out too much to make your post shorter, consider separating your ideas into different blog posts.
Spread the Love
You can’t expect other bloggers to continuously click on your page, like, and comment on your posts if you’re not willing to do the same! WordPress has a “reader” section at the top of the site; use it. Type in keywords and subjects that interest you, and visit other blogs. Like them if you genuinely enjoy the content, and comment if you feel compelled to do so. Engaging with other bloggers will bring readers to your site!
Choose a Niche You Love/Be Yourself
You truly do risk making a fool of yourself by putting your writing out there for the world and (even scarier) your friends and acquaintances to read. My advice here is to focus on being yourself. People are smart, and they’ll know if you aren’t being your authentic self. Write about what you love and believe in! To do this continuously, you’ll need to choose a niche that will give you plenty of material to write about.
If you want to reach a broader audience, you’ll need to do more than just posting your blogs on your personal Facebook page. If you think about it, your Facebook is made up of mostly just friends and acquaintances. There’s a whole world of people you don’t know out there on the Internet! Pinterest and Twitter are both great places to start for this.
What are some features or facts you believe could be helpful to new bloggers? I’m still learning, so I appreciate all of the advice I could get! Please comment your answers below.